The short
version.
Edu Menezes started in advertising agencies, editing and animating. Cinema came next, at O2 Filmes — the company behind City of God — where he made the titles for Olga and visual effects for City of Men. Then the Portuguese Language Museum, where the exhibit is projected type.
Case films are the work now: the short films agencies take to Cannes. In Brazil, for Africa, AlmapBBDO, DM9, Grey and GUT. Abroad, for Wieden+Kennedy, R/GA, BBH and FCB. Budweiser, Corona, Vivo, Itaú. He also directed the adidas film, in Mexico City.